If your life resembled a famous movie, what is it? buzzline@maclyngroup.com. Here are ours:

Argus Brewery Brand

Argus Brewery needed our expertise in developing a new brand and strategic marketing plan for their start-up brewery. Being a small, local craft brewery, Argus needed a brand identity that announced what Argus is all about: high-quality, locally brewed beers that taste good. Because the brewery is located at the site of the original Schlitz brewery distribution stables in Chicago, we selected a stallion's head to serve as the brewery's icon, reflecting old-world quality and strength. The chosen typeface is elegant yet traditional with a modern twist. In addition to designing the brewery's logo and multiple pieces of marketing collateral and merchandising items, Maclyn Interactive will be launching www.ArgusBrewery.com next month, so watch for it!

IT'S THAT TIME OF THE YEAR!

Hard to believe that is already time to think about ordering your client holiday cards, but the season will soon be upon us. When it comes to sending appropriate holiday greetings, there are a few guidelines to follow:

• Do some Housekeeping: Make sure your list is reviewed and scrubbed several times a year, ensuring your contact information is up-to-date.
• Make Time to Sign: Holiday business greeting cards should include a handwritten message and a signature from you versus a pre-printed holiday message.
• Wish Everyone Season's Greetings: If you are unsure if your clients celebrate Christmas or if they observe another holiday , select a well-meaning message that is appropriate for all audiences.

Additionally, be sure to include your favorite vendors in your holiday card database. After all, they help you keep your business running from day-today and 'tis the season for appreciation!

For a custom designed holiday greeting card that truly reflects your company's brand personality, please call Maclyn Group today at 630.852.2057.

Buzz Archives

• August 2009: How is Your Email Marketing Program Working?
• June 2009: Are Women Your Target Market?
• April 2009: More than Just a Pretty Face
• February 2009: Are Your Communications Reaching Your Audience?
• January 2009: Feedback, Feedback
• December 2008: Made You Look
• October 2008: It's That Time of The Year Again
• July 2008: White Space Works
• April 2008: Introducing Maclyn Interactive
• February 2008: Maclyn's New Direct Phonelines
• January 2008: Please, Please Mr. ePostman
• December 2007: America Loves Free Stuff
• November 2007: Is It Time to Send a Company Newsletter?
• October 2007: Why is Branding SO Important?
• September 2007: Want to increase your website traffic?
• August 2007: Do You Know What Your Customers Are Saying About You?

You have received this email because we want you to get the most out of your marketing. That is why we would like to include you in our Monthly Buzz E-newsletter, Buzzline, which will provide you tips and tricks regarding the latest trends in the creative and marketing world. Please sign up below, you won't want to miss a single word!

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